Vineeta Singh is truly an inspiration for all of us! She had a secure job offer of ₹1 crore, which could have been tempting for anyone, but she chose to follow her dreams and start her own business. She knew that taking this decision would be a risky plunge, but she didn't back down. Instead, she embraced the challenge and founded Sugar Cosmetics with the help of her husband, Kaushik Mukherjee.
Starting a business is never easy, especially in an industry dominated by big players like L'Oréal and Lakme. However, Vineeta had a vision, and she was determined to create a brand that catered to the needs of Indian women. She knew that the Indian cosmetic and beauty industry lacked products that were tailored for Indian skin tones, and she decided to change that. Her company, Sugar Cosmetics, focused on making lipsticks and eyeliners that were customized for Indian skin.
It's amazing to see how much Sugar Cosmetics has grown over the years. From recording a revenue of 200 crores in FY 2019-20 to completing 300,000 orders through the company's website, this brand has truly made a mark in the Indian market. What's even more impressive is that the company achieved a growth rate of 4X in 2020, even during the pandemic!
Vineeta is not only a successful businesswoman but also a mother of two young boys. She plays multiple roles with honesty and integrity, which is truly inspiring. Her journey is a testament to the fact that with determination and hard work, we can achieve anything we set our minds to. She has broken barriers and proved that Indian women can lead successful businesses and make a mark in the world. Thank you, Vineeta, for showing us the way!
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